MEDITE SMARTPLY DISCOVER A NEW WAY TO EXHIBIT AT ECOBUILD 2016
Ecobuild, the leading exhibition and conference for the UK construction industry, attracts more than 40,000 industry professionals from across the whole supply chain. Held over three days at London’s ExCel, this year’s theme focused on areas of industry growth and market priorities such as housing, infrastructure, next generation innovation, technology and people. DISCOVER proved a popular addition to the 2016 experience. Sponsored by Medite SmartPly, the social hub was created by students from the Bartlett School of Architecture following a design competition and featured both Medite MDF and SmartPly OSB in its construction.
The stand, which also provided the show’s central bar area, featured shortlisted entries from the prestigious BD Architect of the Year awards. It also displayed entries for the M&S sponsored Big Innovation Pitch 2016, an initiative that allows companies to pitch innovative sustainable building products and solutions in the hope of becoming a potential supplier to the leading international retailer. The social hub lived up to its name, providing a relaxed, stylish environment for hundreds of visitors throughout the three days.
The range of Medite SmartPly products was augmented by a team of experts who were on hand to provide a wealth of friendly, practical advice. Stuart Devoil, Medite SmartPly Marketing Manager, said: “With DISCOVER we were looking to link into Ecobuild’s theme of innovation and sustainability. The hub’s social environment enabled people the time and space to be able to work, have a coffee and peruse our versatile product range. What we set out to do in terms of our general promotion of the brand was a definite and distinct success. I’m sure next year’s feature will be even more dynamic and progressive.” Offering unrivalled quality, performance and versatility, Medite MDF and SmartPly OSB are designed and manufactured for a variety of structural and non-structural applications.
They also offer environmental certification and the assurance of raw material supply from locally-grown sustainable forests – making them ideal for developments with sustainability at their core.